Muscat: The Omani products exhibition slated for five days between December 24 and 27 at the Riyadh International Convention and Exhibition Centre in Saudi Arabia, is an opportunity to showcase Omani products at the global level, said Ayman Abdullah Mohammed Al Hasani, vice-chairman of Oman Chamber of Commerce and Industry.
At a press meet held at OCCI here yesterday, Ayman Abdullah Mohammed Al Hasani said that so far 50 organisations have confirmed participation. "We believe the number will go up to 60 as some more registrations are in the process. It is not just a matter of selling the products but showcasing Omani goods which are of highest standards to the international clients," he said.
"Saudi market is an important market for Omani goods. Bilateral trade between Oman the Kingdom reached RO522 million in 2011. Oman's main exports to Saudi Arabia are vegetables, dairy products, electrical & electronic equipment, iron and steel, stone, plastic, ceramics, furniture and pharmaceutical products," he added.
Jointly organised by the OCCI, the Public Establishment for Industrial Estates (PEIE) and the Public Authority for Investment Promotion and Export Development (Paiped), Omani firms will be displaying their products on a 3,600 square metres space.
Edward of Riyadh Exhibitions Company (REC) said, "The Riyadh Exhibitions Company has organised about 400 shows in the last three decades, and has attracted international participation from over 40 countries. Our leading events are all certified by UFI, the Global Association of the Exhibition Industry. We have built a solid data base which help us in organising events efficiently."
Ayman Abdullah Mohammed Al Hasani said that the Riyadh exhibition is aimed at promoting Omani goods and educating Saudi and other Gulf Cooperation Countries' consumers on the availability of products manufactured in the Sultanate.
He pointed out that among the goods that would be displayed include foodstuff, dairy products, industrial products, building material, furniture, steel, marbles, ceramics, electrical goods, pharmaceuticals to name a few.
Besides, there will be some presentations, business meetings between Omani companies and Saudi agents. Also, the Omani 'halwa' (sweet) would be highlighted with a live cooking station so that Saudi people get to taste fresh luscious 'halwa'.
The Sultanate has a long and successful track record of promoting locally made goods, a campaign that has been spearheaded by PEIE, and now the time has come to create a more stronger brand image for Oman-made products internationally.
"So, we appeal to other organisations who are yet to register for participation, should do so at the earliest," Ayman added.