Round Up

Kia scoops top design awards

Muscat: With almost 20 awards for design under its belt, Kia has yet again floored the pedal on its winning run.

"We are proud that Kia has impressed the judges with its outstanding design attributes. Kia's range of 'exciting and enabling' cars not merely look good, but also offer performance and quality of an equal calibre. It is our constant endeavour not only to meet, but to surpass the expectations of customers," noted a senior spokesperson for Reliable International Automotive, the authorised dealers for Kia in Oman.

Kia received the highly sought-after 'iF Communication Design' award in the 'Digital Media – Mobile Applications' category, coming on the heels of a 'Best of the Best' distinction by the red dot awards in recognition of Kia's all-new Rio iPad application.

Available for download in the iTunes app store for free, the Kia Optima iPad app boasts a multitude of engaging content, which all work together to create a truly interactive experience. Users can explore the fully interactive e-publication which allows   the Optima to be viewed in 720° rotations, flip through available colours and wheel options; and browse through a plethora of multimedia content and information — in a matter of seconds. 

The official presentation of the iF design awards will take place on February 22, 2013 at the 'Munich Creative Business Week' and all winning designs will be shown at the iF design exhibition in Hanover from March 5-9, 2013.Kia is one of the world's premier automotive brands. Over 2.5 million vehicles a year are produced in 15 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors covering 172 countries.


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