Jusoor and Sharakah in CSR agreement


The agreement is targeted at developing the community in North Al Batinah Governorate. Pic:Supplied

Muscat: Fund for Development of Youth Projects (Sharakah), premier organisation involved in development of small and medium enterprises (SME's) has signed an agreement with Jusoor, a corporate social responsibility entity targeted at developing the community in North Al Batinah Governorate.

The agreement aims at promoting leadership amongst Omanis in North Al Batinah Governorate and to contribute towards developing a positive impact in the targeted communities.

Jusoor is a non-profit social responsibility organisation founded by Orpic, Sohar Aluminium and Vale in Oman and it aims at the development of the community through implementing sustainable social projects in North Al Batinah Governorate. Jusoor is a clear manifestation of the founding companies' commitment towards its social responsibility.

The signing parties agreed to coordinate for one year to deliver learning sessions in the forms of workshops for the public and college students from North Al Batinah Governorate. Sharakah will deliver a workshop titled "Dynamic Entrepreneurship" which aims at making the participants understand how to establish and manage a business in changing economic and social environment.

Affirming on the need of boosting the young Omanis awareness of leadership, Abdullah Al Jufaili, Sharakah's General Manager said, "We believe that by working with Jusoor, we will be able to increase our customers base in North Al Batinah Governorates. Sharakah is keen and active in creating partnership opportunities with leading initiatives and organizations. We very much value what Jusoor is doing and we are delighted that we will be working together in developing the community."

Fahad bin Salim Al Adi,  Executive Manager of Jusoor said: "Our collaboration with Sharakah and the signing of this Memorandum of Understanding will undoubtedly add a lot to us in Jusoor through close cooperation to enhance the efforts of Jusoor in the field of entrepreneurship. Jusoor within their areas of work will contribute to the promotion of creating a culture of entrepreneurship and support the sector of small and medium-sized enterprises which integrates with the roles played by the government and all interested parties who are involved in the development and support of this sector."

"This cooperation will allow Jusoor to exchange experiences and knowledge with Sharakah, under this MOU, Sharakah will provide a number of specialised workshops within the  Enrichment Program which Jusoor will begin to implement  early next year and will continue for a full year," he added.

"We hope that this will be the beginning of further cooperation opportunities with Sharakah in the field of entrepreneurship and development of small and medium-sized enterprises. We thank and appreciate the wonderful efforts that Sharakah contributes in the development of entrepreneurship," Al Adi said.

Implementing this social educational project for the college students will enhance their abilities and knowledge of understanding the market. Jusoor Enrichment Programme is one of Jusoor's initiatives that are aimed at cascading knowledge among the Omani youth in North Al Batinah in the entrepreneurial field as well as career guidance and work ethics with the objective to contribute to the graduates readiness for joining the labour market.

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