Muscat: Safety First, Oman's leading not-for-profit road safety campaigning organisation, is set to deliver its message to help make Omani roads safe during the upcoming Muscat Festival. This campaign has been titled 'Make The Pledge For Safer Roads'.
In 2012, through various campaigns and events, Safety First ambassadors successfully persuaded thousands of people to pledge to drive safely on the roads
With this Muscat Festival event, the momentum to encourage the public to be safer while driving on the roads continues.
The organisation is spearheaded by international rally champion Hamed Al Wahaibi, Oman national football team captain and international goalkeeper Ali Al Habsi, and supported by well-known sports personalities Ahmad Al Harthy, Mohsin Al Busaidy, Imad Al Hosni, Fatma Al Nabhani and Hussain Al Hadri. These sports stars, the road-safety ambassadors of Safety First, will be at Naseem Gardens to meet with the public and further the cause of road safety from 8 to 10 pm today and tomorrow.
Hamed Al Wahaibi, Safety First founder and road safety ambassador, said, "We aim to continually influence, educate and positively change perceptions, attitudes and behaviours of road users in Oman, and the Muscat Festival offers us the right platform.
"Our intention is to reach out to the people of Oman and sensitise them about road safety and the importance of being responsible on the roads.
"The support provided by road safety-conscious organisations and our partners – National Bank of Oman (NBO), Omantel, the Royal Oman Police (ROP), the Muscat Municipality, as well as other key influencers and decision makers in the Sultanate, is enabling
Safety First to implement this on-ground activity."
Safety First seeks to reduce road accidents and fatalities in Oman by 50 per cent by 2020, in line with the United Nations' Decade of Action for Road Safety.
"We are working very hard to achieve our goal of reducing the number of accidents and fatalities in Oman. Hence, our partnership-based approach leads us to work closely with organisations that genuinely care about the situation on our roads and the impact of road accidents upon our families and communities.
"Their support to the cause of road safety is very welcome and highly appreciated. Through this event, we hope to get a large number of people to pledge to drive safely," noted Ali Al Habsi.
During the Muscat Festival, the 'Make The Pledge To Drive Safer' activity area will also feature a road safety education coach, provided by the ROP.
Safety First aims to target the entire spectrum of road users and is making this event suitable and attractive for all ages. Further, the event is going to be fun and exciting because children below the age of 12 can play a round of football with Ali Al Habsi and the other stars between 8:30 to 10 pm, while other visitors can meet, be photographed with the sports stars and obtain specially designed autograph cards from the stars containing the 10 golden rules.
The event is line with Safety First's commitment to reach out and encourage every road user in Oman to pledge and follow the 10 Golden Rules.
These rules have been obtained from the Federation Internationale de l'Automobile (FIA).